Alexandra Hermann
Digital projects · Websites · Photography · Marketing
Hi! I create websites and digital services, develop my own projects, and work with marketing. I like looking at an idea as a whole: who it is for, how it should be presented, what strategy makes sense, and how to turn it into something that actually works.
I’m a co-founder of HEX, the creator of several digital projects, and a photographer.
Photography is an important part of both my work and my life. I photograph cities, travel, nature and people, use photography in projects and for websites, and my personal work has been published in magazines and shown in exhibitions.
Writing
Notes on travel, photography, technology and everyday life.
Personal observations, impressions, thoughts and stories I want to share.
Digital projects
I create websites, apps, and digital services, from initial ideas and research to development and launch. I focus on both functionality and ease of use.
My approach reflects the philosophy of HEX (Human, Energy, Experience), the marketing agency I co-founded: human-centered technology, thoughtful solutions, and practical value in everyday life.
Photography
I work as both a professional photographer and an independent photographic artist.
I photograph cities, travel, nature and people, and create images for websites and publications. My personal work has been published in magazines and shown in exhibitions.